Skip to content

365TechnoBlog

365Technoblog, Blogging About Technologies

  • Casino & Game
  • Sports Betting
  • Crypto Currency
  • App Talk
  • ICT Security
  • Digital Marketing
  • Toggle search form
TOP 10 SEO TOOLS EVERY E-COMMERCE BUSINESS SHOULD USE IN 2024

TOP 10 SEO TOOLS EVERY E-COMMERCE BUSINESS SHOULD USE IN 2024

Posted on August 17, 2023August 17, 2023 By AdHang

In the fast-paced world of e-commerce, staying ahead of the competition requires a solid online presence, impeccable search engine optimization (SEO) strategies and a succinct understanding of the tools of the trade. As the digital landscape evolves, so do the tools that help businesses optimize their websites for search engines and healthy online visibility. In this article, we’ll delve into the top 10 SEO tools that e-commerce businesses should consider using in 2023. From keyword research to site audits, these tools offer a comprehensive range of features to supercharge your SEO efforts.

1. SEMrush:

A powerhouse in the SEO toolkit, SEMrush offers a wide array of features including competitor analysis, keyword tracking, and backlink analysis. E-commerce businesses can benefit from its in-depth insights into competitors’ strategies and keyword performance. With the large number of pages (product pages etc.) e-commerce sites tend to be challenging to maintain, but with SEMrush’s site audit feature, it can identify technical issues, broken links, and other factors that could affect user experience and search engine rankings.

2. Ahrefs:

ahrefs image with A blue background with white text and cartoon characters
back link building services=

Ideal for researching backlinks and analysing competitors’ link-building strategies, Ahrefs helps e-commerce businesses identify link-building opportunities and improve their site’s authority. It also provides insights into the most shared and linked-to content in your niche. It is very similar in its offerings to SEMrush and is one of the most popular SEO tools currently available.

3. Moz Pro:

Moz Pro provides a suite of SEO tools, including on-page optimization, site audits, and keyword tracking. Its user-friendly interface is particularly beneficial for e-commerce businesses looking to fine-tune their website’s SEO.

4. Shopify SEO Tools:

For businesses running their online stores on Shopify, the built-in SEO tools offer valuable features such as customizable title tags, meta descriptions, and URL structures.

5. Screaming Frog:

A favourite for technical SEO analysis, Screaming Frog crawls your website to identify issues such as broken links, duplicate content, and missing metadata. It also provides visual representations of your website’s structure, helping you identify areas where content is thin or where there might be issues with internal linking.

6. Yoast SEO:

A cartoon of a person pointing at a white boardDescription automatically generated

For businesses using WordPress, the Yoast SEO plugin provides guidance on optimizing content for search engines. It provides a user-friendly interface that guides you through optimizing individual product pages, offering suggestions for optimizing content, meta titles, meta descriptions, and keyword usage. Yoast also assesses the readability of your content, ensuring that your product descriptions and other content are easy for both search engines and users to understand.

7. Google Search Console:

This free tool from Google offers insights into how your e-commerce website appears in search results. It alerts you to indexing errors and other issues that might prevent Google from properly crawling and indexing your e-commerce pages. This ensures that your products are discoverable in search results. Another important feature is that it shows the click-through rates (CTR) for each keyword, allowing you to identify opportunities to improve your meta titles and descriptions in order to increase clicks.

8. BrightEdge:

BrightEdge offers advanced SEO solutions, including content optimization and tracking of organic search performance, allowing e-commerce businesses to fine-tune their content strategy. BrightEdge offers competitive analysis, helping e-commerce businesses understand their competitors’ SEO strategies and identify gaps they can exploit in order to gain a competitive edge.

9. SurferSEO

SEO tools and tips

SurferSEO is an AI-driven SEO tool, it optimizes e-commerce websites with data-backed suggestions. It analyses top-ranking keyword pages, guiding content length, keyword density, and headings, ensuring competitive and relevant product pages. It identifies related keywords to expand your content’s reach and conducts content audits, utilizing AI to enhance quality through word count, keyword incorporation, and structural analysis. With SurferSEO, e-commerce businesses can create effective, high-performing content, improve visibility, and attract a broader audience.

10. Clearscope

Clearscope is an AI-driven content optimization platform, empowers e-commerce businesses to craft authoritative content. It leverages AI to examine top-ranking pages, suggesting related terms for enriched product descriptions, guides, and blogs. Seamlessly integrating keywords through semantic understanding, Clearscope bolsters SEO while maintaining readability. Through competitor analysis, it reveals keywords targeted by rivals, enabling e-commerce sites to create more comprehensive content, surge ahead in search results, and capture a competitive edge.

Incorporating these top SEO tools into your e-commerce strategy can lead to enhanced online visibility and increased organic traffic. By taking advantage of these comprehensive tools, e-commerce businesses can stay competitive in the dynamic digital marketplace of 2023. An emerging part of this is AI, as is the case in most niches AI tools are coming through, and you should be ready and willing to make use of these AI tools to get an edge over the competition. Remember that each tool has its strengths, so consider your specific needs and goals when selecting the ones that align best with your business strategy.

AdHang
AdHang

AdHang.com is the No.1 agency for digital marketing in Nigeria and the first Internet public enlightenment agency in Africa.  AdHang has everything needed to achieve your digital marketing objectives and goals.  From strategic digital marketing, a tactical approach to employing advanced digital marketing tools and technologies, using seasoned marketers with decades of marketing communications experience.

www.adhang.com

Comments

Digital Marketing

Post navigation

Previous Post: The Evolution of E-commerce: How AI and Personalization are Changing Online Shopping
Next Post: Top Tech Skills to Learn in 2024

Related Posts

Five Marketing Tools to Boost Your Online Presence for Free Five Marketing Tools to Boost Your Online Presence for Free Digital Marketing
Migrate Your Website to VPS Hosting in Nigeria: A Complete Guide Migrate Your Website to VPS Hosting in Nigeria: A Complete Guide Digital Marketing
Link Building for Local SEO: Tips to Improve Your Website’s Visibility in Local Searches Link Building for Local SEO: Tips to Improve Your Website’s Visibility in Local Searches Digital Marketing
Link Building for Niche Websites: Strategies for Success Link Building for Niche Websites: Strategies for Success Digital Marketing
The Power of Press Releases: Unlocking Opportunities for Your Business The Power of Press Releases: Unlocking Opportunities for Your Business Digital Marketing
Where Can I Advertise My Business Online For Free in Nigeria Where Can I Advertise My Business Online For Free in Nigeria Digital Marketing
Guest posting services

Recent Posts

  • How to Start Using Cryptocurrencies to Buy Things Online: A Quick Beginner’s Guide
  • How to Track and Measure Your Ad Success with Tools Recommended by AdHang
  • Practical Tips for Building a Compelling Brand Story for Nigerian Audiences
  • Why Influencer Marketing Works Well in Nigeria — And How to Pick the Right Influencers
  • How Local Digital Marketing Can Help Small Businesses Reach More Customers
  • The Best Tools and Apps for Managing Multiple Online Income Streams
  • The Truth About Making Money with Affiliate Marketing in Simple Terms
  • Comparing Popular Online Survey Sites: Which Ones Pay Best?
  • Top 10 Side Gigs That Can Earn You Money on Weekends and Evenings
  • How to Perform a Reverse Image Search on Mobile Devices: A Complete Guide
  • How to Format Text in Discord Mobile: A Beginner’s Guide
  • Simple Strategies to Win More at Slot Machines in Bangladesh
Put your name and email to get notification anytime a new post is made.
Loading

Content Safety

HERO


365technoblog.com

Trustworthy

Approved by Sur.ly

2022

365technoblog.com writes informative and educative guides, tips, and answers numerous questions about technology’s world – App, Security, SmartPhone, etc. Also, 365technoblog.com offers guides on digital marketing of technology’s products and services to manufacturers and sellers.

  • Advertise With Us
  • Contact Us
  • Submit a Guest Post FREE

Technology Marketing Recommendations

  • App Marketing Agency
  • ICT Marketing Agency Africa
  • Digital Marketing Agency
  • Casino & Game
  • Sports Betting
  • Crypto Currency
  • App Talk
  • ICT Security
  • Digital Marketing

Copyright © 2025 365TechnoBlog.

Powered by PressBook Media WordPress theme